The First Step – Home Prep
Clean and well maintained homes tend to attract more interest and stronger offers.
Home Prep Items (Link to Details)
- Decluttering and Depersonalizing
- Deep Cleaning
- Staging
- Interior Paint
- Popcorn Ceilings
- Kitchen Refresh
- Bathroom Refresh
- Flooring
- Neutralize Odors
- Curb Appeal Refresh
- Exterior Paint
- Power Washing
- Lighting
- Backyard Refresh
- Repair Fogged Windows (Broken Seals)
- Hardware and Fixtures
- Tile Refresh
- HVAC System
- Smart Home Features
- Repairs (Consider After Inspections)
- Garage Refresh / Floor Epoxy
Common Inspections Prior to Market
- Property Inspection
- Roof Inspection
- Rodent / Bug Extermination (If Known)
- Pest / Termite Inspection
Curb Appeal Home Prep – After
Before Home Prep
Marketing
Once prepped and staged, the all-important photography begins the marketing strategy.
Pricing
One of the most important decisions in the selling process.
Exposure
Market timing can be important, such as avoiding holidays and graduations as common slow times. Once the home is on the market, the goal is to reach as many buyers as possible, and all at the same time.
Upkeep, Adjustments, Last Steps
When on the market and with showings.
With buyer traffic, the home needs to remain clean and well organized. The yard should stay manicured and properly watered, and sellers should avoid overnight guests and cooking that may leave lingering odors. As agent and buyer feedback is captured, potential adjustments to the home and property may occur. Slight adjustments to the marketing plan may occur as well.
Once a home goes into escrow.
Additional steps take place here as well. These may include making the home available for buyer inspections, measurements, and occasionally second opinions from contractors, friends and family. Coordinating seller moves, removal of personal property and taking care of repairs if needed, are examples of other steps in the process.
Every home sale has its own nuances and we fortunate to have gone through the process many times. This experience has helped us navigate most obstacles should they arise for our clients.